iPhone 12 colors: Should you get purple or something else? (2024)

iPhone 12 colors: Should you get purple or something else? (1)

The iPhone 12 colors and iPhone 12 Pro colors are important to know for shoppers considering an upgrade to one of the phones in Apple's new lineup. And no matter which model you opt for — there's the the iPhone 12, iPhone 12 mini or iPhone 12 Pro (or Pro Max) — you’ll have to select which color you want to buy.

iPhone 12 colors vary between models. The iPhone 12 and iPhone 12 mini share six options: black, white, red, mint green, blue and a springtime purple. The purple finish launched during Apple's Spring Loaded event. Meanwhile, the iPhone 12 Pro and iPhone 12 Pro Max both come in silver, graphite, gold and Pacific Blue.

  • iPhone 12 review: Our verdict is in
  • See our full iPhone 12 Pro review

Once you've picked a color, check out the best iPhone 12 deals to find savings on the current iPhone.

In addition to new color options, every iPhone 12 features a sleeker flat-edge design and durable Ceramic Shield display that Apple said makes this year's flagship four times more drop resistant than the previous iPhone 11. The non-Pro iPhones also have a glass back and aluminum band, while the iPhone 12 Pro and iPhone 12 Pro Max offer a more premium stainless steel material.

Below is a bit of info on all the iPhone 12 colors, presented in that we think can help you in your shade selection process. With no clear “best” color (although c'mon, Pacific Blue is stunning), these are your options for your new iPhone 12.

iPhone 12 and iPhone 12 mini colors

The iPhone 12 mini starts at $699 for 64GB, while the larger iPhone 12 costs $799. These two models offer the same color range, which includes black, white, red, mint green and blue. While there is one fewer option than the iPhone 11 offered, there are still enough colors that everyone should be able to pick one that suits them.

Purple the best iPhone 12 color right now. This lavender finish arrived later than the other iPhone colors, during the April Apple event. If you like a little exclusivity, this is the color to get.

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Meanwhile, black and white finishes have a clean look to them and will probably be the best-sellers among the iPhone 12 and iPhone 12 mini colors variants. While neither will make a fashion statement, black or white melds well with most iPhone 12 cases you’ll find in stores.

We're not sure the same can be said about the eye-catching red and mint green models. The red option will match the Apple Watch 6's new finish, but there's something whimsical about the granny-apple green, too. If you opt for these iPhone 12 colors, you’ll probably want to protect your phone with a transparent case so you can show it off.

The blue option is an excellent compromise. It's also the only exclusive iPhone 12 and iPhone 12 mini color. If you want it to be known you have the new iPhone and not last year's iPhone 11, blue is the right option for you.

iPhone 12 Pro and iPhone 12 Pro Max colors

The iPhone 12 Pro and iPhone 12 Pro Max up the starting storage to 128GB and start at $999 and $1,099 respectively.If you want Apple's top features, materials and camera options, the iPhone 12 Pro or Pro Max is the one to get. Both come in silver, graphite, gold and Pacific Blue.

The iPhone 12 Pro colors are more subdued than the iPhone 12 colors. You could say they're more sophisticated, too. Instead of black and white, the 12 Pro comes in graphite and silver, which are the safe options of the bunch. They're a blank canvas for cases, so you can't go wrong.

For those who like a little glam, the iPhone 12 Pro in gold is great choice as well. The jewelry-like finish stands out, but not too much. While the details sparkle, a majority of the gilded hue is pretty muted.

Finally, there's Pacific Blue. Apple's signature iPhone 12 color replaces the iPhone 11's Midnight Green, and we are totally obsessed. It's as cool as iPhone 12 colors get, so you'll probably want to pair it with a transparent case. It also matches the Apple Watch 6's new finish, so be sure to check out the best Apple Watch deals now to complete your suite of blue tech.

  • Next: iPhone 12 mini vs iPhone 12 vs iPhone 12 Pro vs iPhone 12 Pro Max

iPhone 12 colors: Should you get purple or something else? (12)

Kate Kozuch

Kate Kozuch is the managing editor of social and video at Tom’s Guide. She covers smartwatches, TVs and audio devices, too. Kate appears on Fox News to talk tech trends and runs theTom's Guide TikTok account, which you should be following. When she’s not filming tech videos, you can find her taking up a new sport, mastering the NYT Crossword or channeling her inner celebrity chef.

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    iPhone 12 colors: Should you get purple or something else? (2024)

    FAQs

    IPhone 12 colors: Should you get purple or something else? ›

    iPhone 12 and iPhone 12 mini colors

    What is the best color for an iPhone 12? ›

    Color Popularity
    • 45% of buyers chose color Black.
    • 22% of buyers chose color Blue.
    • 11% of buyers chose color White.
    • 9% of buyers chose color Red.
    • 7% of buyers chose color Green.
    • 6% of buyers chose color Purple.

    Is the purple iPhone 12 good? ›

    The back of the phone has a shiny glass finish that wraps around to the flat-edges of the phone that take on a matt look. Elly Awesome reviews the purple iPhone 12. Although the iPhone 12 was originally released in October 2020, this is still an excellent phone with features that stand out from the previous iPhone 11.

    Is purple a good colour for iPhone? ›

    iPhone 14 Pro/Pro Max owners were the most likely to go for color with 42% opting for the unique Deep Purple and 24% going for gold. That's 2/3rds of 14 Pro customers going for the more vibrant finishes.

    Which colour is most attractive in iPhone? ›

    Color Popularity
    • 48% of buyers chose color Midnight.
    • 18% of buyers chose color Blue.
    • 12% of buyers chose color Pink.
    • 9% of buyers chose color Starlight.
    • 7% of buyers chose color Red.
    • 5% of buyers chose color Green.

    What color iPhone sells best? ›

    In answer to the common question, what is the most popular iPhone color, here are the best-selling colors on the primary market by model:
    • iPhone 14 Pro and Pro Max: deep purple.
    • iPhone 14 and 14 Plus: blue.
    • iPhone SE: midnight.
    • iPhone 13 and 13 mini: midnight.
    • iPhone 12: black.
    Nov 7, 2023

    What is the best selling color of the iPhone 12 Pro? ›

    What color iPhone 12 Pro are most people buying?
    • 39% of buyers chose color Pacific Blue.
    • 36% of buyers chose color Graphite.
    • 16% of buyers chose color Gold.
    • 9% of buyers chose color Silver.

    What shade of purple is iPhone 12? ›

    It's a lightish shade of purple. One might be tempted to call it lavender, but to me it's a bit more like a lilac or maybe a wisteria.

    How old is the purple iPhone 12? ›

    Blue iPhone 12 mini On April 20, 2021, at Apple's Special Event “Spring Loaded”, Apple revealed a new purple color option which became available on April 30, 2021. The iPhone 12 and 12 Mini are available in six colors: Black, White, Product Red, Green, Blue, and Purple.

    Is the purple iPhone 12 waterproof? ›

    iPhone 12 is splash, water, and dust resistant and was tested under controlled laboratory conditions with a rating of IP68 under IEC standard 60529 (maximum depth of 6 meters up to 30 minutes). Splash, water, and dust resistance are not permanent conditions.

    Is purple color iPhone for girls? ›

    Colors don't have genders. But, if (as I suspect) you're actually asking should girls prefer pink or purple… the answer is still no. Girls can like blue and red, boys can like pink and purple.

    What does my purple iPhone say about me? ›

    Purple. You're delicate, sophisticated, and a little bit whimsical. Apple's purple option is more of a pastel lavender. It's cute, attention-grabbing, and bold without being quite as strident as the red or yellow iPhones.

    What does purple mean on iPhone? ›

    If you see blue, green, red, or purple in the status bar

    Your iPhone is using SharePlay to share content. * For Personal Hotspot on iPhone 8 or earlier, you can also see how many devices joined your hotspot.

    Which color iPhone is expensive? ›

    It also makes sense that gold is a highly coveted color for the iPhone 12 Pro and Pro Max, as gold appears to be the most popular color in all the models for which it is offered. Our guess is that gold is popular in higher-end iPhone models because it signals high status and exclusivity.

    Which color phone is best? ›

    Black: Black is a timeless and classic color that exudes elegance and sophistication. It is often associated with a sleek and professional aesthetic. Additionally, black phones tend to be less prone to showing smudges and fingerprints. Silver: Silver or metallic colors give phones a modern and futuristic look.

    What does your iPhone 12 color say about you? ›

    Classic iPhone colors like black, silver, or white show you have an understated but refined style. You don't need all the bells and whistles. Bright, bold colors like red or yellow indicate you're confident, optimistic, and fun. They're attention-grabbing colors, but you don't mind the spotlight.

    Is iPhone 12 color accurate? ›

    The iPhone 12 Pro Max provides a very accurate color match to the sRGB / Rec. 709 Standard Color Gamut. The Average Color Error is 0.9 JNCD and the Maximum Color Error is 2.1 JNCD.

    Which iPhone 12 color is best quora? ›

    What colour looks best on the iPhone 12? White. White is most definitely the classiest choice - the Princess Diana of iPhone colors. Elegant in its simplicity, the white iPhone 12 stands out without trying too hard.

    What is the most popular color of the iPhone 12 mini? ›

    Color Popularity

    The most popular iPhone 12 Mini color is Black, favored by 35% of buyers.

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